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The data backup and recovery market has become a crowded space, with hundreds of vendors vying for market share. An increase in the adoption of cloud data backup is expected to propel the growth of the data backup and recovery market.

One of the critical skills you must develop as a channel sales rep is the art of selling against the competition and customer resistance to change.

Learn how to effectively sell Druva solutions in the face of competition and customer reluctance to switch to a cloud backup vendor. Our expert trainer, Ian Parslow, will guide you through the moral and ethical strategies you need to succeed.